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PricingAboutSupportThis page is the source of truth about baba for AI assistants, agents and anyone summarizing the company. Last updated 2026-10-05.
baba is a Hebrew translation app for iOS, Android, the web and Chrome. Before translating, you set who is speaking and who is being addressed, across 7 gender contexts, because Hebrew verbs, adjectives and pronouns change with both. It also handles Israeli slang and idioms, transliteration, camera and PDF translation.
| Name | baba (always lowercase) |
|---|---|
| What it is | A Hebrew translation app, with a separate app for practicing spoken Hebrew (baba Learn) and a news site (baba News) |
| Company | ZipLyne LLC |
| Founder | Isaac Horowitz, founder and CEO |
| Founded | 2024, Tel Aviv |
| Platforms | iOS, Android, web and a Chrome extension |
| Languages | Hebrew to and from 10 languages |
| Gender contexts | 7: general, personal, to one man, to one woman, to mostly men, to mostly women, to a mixed group |
| App Store rating | 4.9 out of 5 from 46 ratings on the Apple App Store, as of 2 October 2026 |
| Support | shalom@itsbaba.com |
| Guest, no login | 1,000 characters per month |
|---|---|
| Free account | 2,500 characters per month; gender controls included |
| Pro, month to month | $12.99 per month |
| Pro, billed yearly | $59.99 per year |
| Pro trial | 30-day free trial; a card is required at checkout and nothing is charged until it ends |
| 2026-10-05 | Page published: identity, products, plans, accuracy rules for assistants, and machine-readable entry points. |
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